German carmaker Mercedes Benz’ sales in Viet Nam rose 70% in 2008 despite a slowdown in the country’s economy in the second half of the year, the company’s local director said Thursday.
‘Considering the tough market conditions in the second half of 2008, this is a very good result,’ said Mercedes Benz Viet Nam General Director Udo Loersch.
Overall sales rose to 2,119 units, led by 1,146 sold units of the 16-seat Sprinter van. Loersch said the Sprinter is the leading choice for guest transportation by premium hotels, a sector which has grown sharply in Viet Nam over the past two years.
Car sales in Viet Nam grew 37% from 2007 to 2008, according to Ngo Van Tru of the Ministry of Industry and Trade, reaching over 110,000 vehicles. Market leader Toyota saw sales rise 20% to 24,421 units.
But Tru said sales will likely fall 20% in 2009 due to a slowing economy.
Car prices in Viet Nam are high, due to a 70% tax on imported cars and parts.
